The Adobe split test workflow is provided to customers as a starting point for maximising the effectiveness of the awesome Phrasee platform. This starting point will allow you to apply Phrasee recommended split testing methodology to any campaigns you’re planning to use Phrasee optimized language on.

You will need to incorporate these activities into your existing workflow. This workflow is provided for you as a working example. You’ll still need to test the workflow’s implementation in your own Adobe account, as we can’t cater for the many differing configurations in Adobe. 

Once incorporated the workflow will manage the entire process of testing the variants and selecting the winning language for the final send. 

This is the base workflow and is provided as is for you to use or change to suit your needs.

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