Before setting up a dynamic optimization experiment, please be sure to review our known issues article.

Once you've completed your getting started steps including approving your subject lines and working with your Customer Success Manager to define your testing parameters, it's easy to begin your triggered message optimization with a simple drag and drop.

In Content Builder, navigate to the email associated with your experiment and enter edit mode.

In the left sidebar, click the Content tab.

Click Folders and then locate the folder under PhraseeData named after the experiment you created in the Phrasee platform. Click on that folder.

Click and drag the code snippet content block you see into the footer area of your email.

With your code snippet in place, paste the following AMPscript variable in your Subject field and then click Done:

This string works with the code snippet you just added to dynamically display your variants. Save your email.

Your email is now ready for triggered message dynamic optimization! Just place it in an automation or journey as you normally would and our technology will take care of everything else in the background.