Ready to generate quality content at scale? Of course you are!

You can navigate to the content generation by clicking Draft content on the homepage or + Content from the content library.

You'll be taken to the same awesome content generator no matter which path you choose.

Phrasee has a variety of custom-built content generation templates specifically structured to provide Phrasee with all the information it needs to create your content.

Phrasee has about a dozen different templates built to work specially with our algorithms, deep learning engine and large language model partners. But we're adding more all the time!

Scroll to browse through all of Phrasee's templates or start typing the name of the template you're looking for in the search bar in the upper-right corner. Click on the template you wish to use based on the description provided beneath the template title.

For our example here, we'll choose Email subject line.

Once you've chosen the appropriate template, follow the directions on the page to brief Phrasee with as much information as possible about the content you need.

Read the directions provided for each prompt carefully. The more specific and detailed you can be, the better you can expect Phrasee's content to become.

For our email subject line example, Phrasee is asking us to provide a unique content name, a description of the content and the number of generations we'd like.

You'll notice some content templates have more than one method you can use to brief the system. For email subject lines, we also have the option to simply paste the text of our completed marketing email body rather than writing a description of the content.

You can toggle between the two methods using the radio buttons.

Once you're content with the brief you've created, click the Magic button in the bottom-right corner and Phrasee will go to work.

With your content generated, you now have a few different actions available.

If you really like a variant in particular and want Phrasee to create more content like that one, hover over the variant and click on the More like this button on the right. It's the one shaped like a pen.

Conversely, if you don't like a variant and you want Phrasee to try generating a brand new piece of content, hover over the variant and click on the Refresh button on the right.

If you want to edit the variant rather than regenerate, click on the text of the variant and you'll have the ability to manipulate the variant in a standard text box. When you're finished making your changes, click outside of the text box to commit your changes.

To remove a variant entirely without regenerating, hover over the variant, click on the meatballs menu and then click Delete.

You'll also notice in the meatballs menu you have the ability to copy the individual variant by clicking Copy to clipboard.

If none of the variants are what you were hoping for and you want to regenerate all of them, navigate back to the first tab where you briefed the system initially by clicking on the Start here box on the left side of the screen.

You can then change your brief and click Regenerate to create a completely new set of content.

If you're mid-tweak on your content brief and you change your mind about regenerating, click Revert to put everything back the way it was.

Some of Phrasee's content templates allow you to generate multiple content items within a single workflow. These multi-step templates allow you to compose structured content in one workflow. Instead of generating single content components separately, such as an email's subject line, body copy, and CTA, our multi-step templates enable you to create all these composite parts of a piece of content in one workflow, making the process quicker and the content cohesive.
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Examples of multi-step templates in Phrasee:

To copy all of your variants to your clipboard, click on the Copy button. It's shaped like a clipboard and is located in the upper-right corner of the box containing your content.

You can also isolate a single variant to copy by clicking on the radio button next to the variant you want and then clicking Copy.

You also have the option to download all of your variants in a .csv or .xls file. Simply click on the download button in the upper-right corner and choose Export all: CSV or Export all: XLS.

And that's it! You're ready to generate content like a pro. Get out there and make some magic!