8 articles
Can I choose the winner of a subject line split test based on clicks or conversions?
Can I just pick my top two favorite language variants to test?
Can I start using a previous winning Phrasee variant as the control in the split test instead of a human control?
Can I run a test this week and then use the winner the following week?
How do I split test with Send Time Optimization?
How long do I need to wait for the split test?
What if my management team wants to receive all of the split test variants?
Why does Phrasee get multiple variants to test against just one human variant? Obviously Phrasee is going to win.